• NISSAN KEYNOTE PRESENTATION

NISSAN KEYNOTE PRESENTATION

THE NOW

Client: Nissan
Agency: VI
Nissan Keynote Presentation animation.
This project was a collaboration between 2 studios, Optimist and Pancho;
Competitors in an old landscape, but peers in the new generation of Melbourne studios.
Optimist was approached with the task of producing 2 x 60 second animation videos for a marketing launch
with only 10 days to complete. The kicker - the output resolution was 7680 x 1080. 

Given current projects and staff, but thinking quickly, we decided to team up with friends to get the job done.   Working closely with the agency and client, and with a lot of trust with storyboards rough renders and a vision, we were able to create a strong and evocative series of animations within a very short timeframe.


The final piece was projected onto a screen over 30 metres wide.